National Horticulture Mission Evaluation
The Andhra Pradesh Productivity Council (APPC) has been entrusted with conducting a comprehensive impact evaluation study of the National Horticulture Mission (NHM) schemes across India, covering 18 states and 2 union territories. This project aims to assess the effectiveness and outcomes of horticulture initiatives.

Our Challenges
Evaluating the impact of the National Horticulture Mission presents several challenges that need to be addressed to ensure accurate and insightful outcomes.
Data Collection and Representation
Gathering comprehensive data from a diverse range of farmers across multiple states poses logistical challenges.
Assessment of Infrastructure
Evaluating the effectiveness of infrastructure created under various schemes, including Integrated Nutrient Management (INM) and Post-harvest Management.
Our Approach
APPC employs a systematic approach to conduct the impact evaluation study, focusing on various key areas related to horticulture initiatives.
Our Solutions
APPC’s solutions for the impact evaluation of the National Horticulture Mission are designed to enhance agricultural productivity and inform future initiatives.
Extensive Data Collection
Covering 100,000 farmers across 63 districts to gather comprehensive data on horticulture practices and outcomes.
Infrastructure Assessment
Evaluating the infrastructure established under NHM, including facilities for integrated pest management and post-harvest processes.
Farmer Satisfaction Surveys
Conducting surveys to assess farmer satisfaction and the perceived benefits of NHM interventions.
Synergy Assessment
Evaluating the convergence and synergy of NHM with other ongoing programs like NREGS and Micro Irrigation.
Cluster Approach Analysis
Assessing the adoption of cluster approaches by states to optimize resource allocation and enhance productivity.
Impact Reporting
Compiling the findings and providing strategic recommendations for the future implementation of horticulture schemes.
Business Impact
The impact evaluation study conducted by APPC holds significant implications for horticultural development and policy formulation.
Enhanced Decision-Making
The findings inform policymakers about the effectiveness of existing schemes, enabling them to make data-driven decisions.
Improved Farmer Outcomes
By understanding the impacts of NHM schemes, interventions can be tailored to better meet the needs of farmers, enhancing their productivity and livelihoods.
Framework for Future Schemes
The study serves as a model for assessing similar programs, promoting effective implementation and evaluation practices across the country.